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Sustainable consumption is consumption of products and resources at a rate that is consistent with sustainable development. The concept was launched by Principle 8 of the Rio Declaration on Environment and Development which says that in order to achieve sustainable development and a higher quality of life for all people, States should reduce and eliminate unsustainable patterns of production and consumption. The concept of sustainable consumption also includes the recognition of animal welfare, respect for the animals’ physical integrity and avoiding cruelty.

Woolly Bears role in sustainable consumption comes from the products and services the company offers, our products life cycle and value chain and the information we provide to consumers.
Current levels of consumption are clearly unsustainable, contributing to environmental degradation and resource depletion. Consumers play an important role in sustainable development through the choices and purchase decisions, based on accurate information, taking into account ethical, social, economic and environmental factors.

This is one of Woolly Bears important long-term commitment to change through a completely new way of conducting business and important parts of this work includes:

  • Promoting effective consumer education that strengthens consumers’ understanding of how the choice of products and services affect the welfare and the environment. Practical advice is given on how consumption patterns can be changed and how the necessary changes can be made.
  • Offer consumers products, taken into account the entire life cycle, that is socially and environmentally beneficial and reduce harmful impacts on society and the environment. This is done by: eliminate, where possible, or minimizing our products’ adverse health and environmental impacts, and where less harmful and more efficient alternatives exist, there shall be those that have the lowest harmful effect on society and the environment that is selected.
  • Designing products and packaging so that they can be easily used, reused, repaired or recycled and, offer or propose services for repairing, recycling and disposal.
  • Choosing raw materials and other input materials which can contribute to sustainable development, for example avoiding mixing different textile materials to simplify recycling, select the best quality to increase lifespan, encourage recycling, etc …
  • Deselect all kinds of products based on the use of genetically modified organisms, nanoparticles, and animal testing.
  • Provide high quality products with longer lifespan.
  • Provide consumers with scientifically reliable, consistent, truthful, accurate, comparable and verifiable information about the environmental and social factors associated with the production and distribution of products or services, including, where appropriate, information on resource efficiency seen across the value chain.
  • Provide consumers with information about products and services, including how they affect health, origin, content, aspects related to animal welfare when they are included in a process.
  • Maintenance, storage and handling of the products and their packaging,
  • Use of credible and effective, independently verified labeling schemes or other verification systems, eco-labeling and inspection activities to ensure environmental issues in our own value chains. However, this is not something that should always be communicated to the consumer, but should be documented for those looking for information.